Advertise on Capital XTRA

Provided by Global Media & Entertainment
Advertise to youthful, social audience with Capital XTRA the UK's first national commercial urban dance station

Tell us about the Opportunity / What is it?

Capital XTRA is the UK's first national commercial urban dance station. Capital XTRA has a youthful social, vibrant audience of urban dance music lovers. Capital XTRA's listeners pride themselves on being ahead of the trend and have a huge appetite for music discovery.Global offer brands the opportunity to advertise on-air, online and on mobile with Capital XTRA to target this influential audience.

What is the Marketing Objective?

Excellent opportunity to build brand awareness with a youthful audience and to associate your brand with the latest trends on the urban dance scene.

How does it work?

Radio, capitalxtra.com, Twitter, Facebook, Instagram and YouTube drive our core listeners to get more involved, interact and engages the discovery of the biggest dance urban tracks of tomorrow. On-air sponsorship and spot advertising are available to brands as well as online and social media opportunities. Packages can be tailored to meet your brand objectives, please get in touch to discuss your requirements.

Who's used it in the past?

Previous advertisers include Bacardi, eBay and many more, please contact Global for further details.

Features / Benefits

Capital XTRA delivers content across multiple platforms to a young, tech-savvy audience. Capital XTRA listeners are busy young people who are totally energised and on the go most of the time. Music is their life; it gives them an identity and empowers them. Advertising with Capital XTRA gives brands the opportunity to reach these listeners and associate with a station that is centred around new and on trend music.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsReach: 1.2 million listeners for a total of 4,196,000 hours
16 - 24
25 - 34
Female
Both
ABC1
C2
Students
RADIO / NATIONAL
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBRAND ATTITUDESPONSORSHIP / MEDIA
SPONSORSHIP / MUSIC / DANCE
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