Advertise within DC Thomson Children's Entertainment titles
Provided by DC Thomson
Reach 1.2 million children in the UK. One in every 10 children read a DC Thomson children's title
Tell us about the Opportunity / What is it?
The DC Thomson boys titles include The Beano, BeanoMAX. Dandy Extreme and WWE Kids Together they reach over half a million boys in the UK. The DC Thomson girls titles include Animals and You, Goodie Bag Mag, Jacqueline Wilson Magazine and Shout. Together they reach over half a million girls in the UK. By advertising within our titles you are getting the chance to reach 1.2 million children between the ages of 7 - 19.
What is the Marketing Objective?
Build awareness and create brand loyalty amongst this lucrative market.
How does it work?
There are a variety of ways to get your brand involved with our great titles. We offer various sizing and positions, loose inserts and coupons and can adapt to creative advertising throughout the package. We can also offer an increasingly popular front cover integration. Other advertising opportunities include: themed page numbers; custom styled background to pages; competitions, posters & puzzles; full review on product; multi page integrations and much more. Our advertising and editorial teams will work together to come up with customised ideas for your campaign.
Who's used it in the past?
Previous advertisers are Nintendo, THQ, P&G, Mattel, Nickelodeon, EA Games and Warner Brothers.
Features / Benefits
DC Thomson has a strong heritage of well loved children's titles and a wealth of experience in children's publishing. Our advertising and editorial teams work together to come up with customised ideas for your campaign. DC Thomson has a twice yearly research project which concentrates fully on our youth titles. This gives us in depth information on our readers and their lifestyles. To read more about DC Thomson children's titles please see the document attached.