Advertising and Sponsorship Opportunities on ITV3

Provided by ITV
Advertise your brand with ITV3 and reach 18% of the adult population each week, that's 9.3m Adults and 4.3m ABC1 Adults.

Tell us about the Opportunity / What is it?

ITV3 is renowned for its great storytelling and timeless drama collections. It targets the desirable 35+ upmarket audiences with long-standing popular drama titles such as Midsomer Murders, The Good Karma Hospital, Law and Order UK, Lewis and Endeavour. The channel also features family-friendly entertainment with grumpy but lovable medic Doc Martin played by Martin Clunes. Plus, Agatha Christie's much-loved female detective continues her reign as the grande dame of the genre in Marple and Shaun Evans stars in Endeavour, the thrilling prequel to Morse.

What is the Marketing Objective?

Advertising on ITV3 is perfect for increasing brand awareness amongst the desirable 35+ upmarket audience.

How does it work?

ITV3 provides the perfect media platform for reaching the 35+ market. ITV3 offers brands various opportunities to advertise surrounding the ITV3 programming, for example through sponsorship, spot ads, interactive advertising and online.

Features / Benefits

ITV3 is the number one digital channel across all time and prime time for ABC1 Adults, Housewives and ABC1 Women. ITV3 is the most popular digital channel in terms of Adult impacts. It takes a 6% share of non-terrestrial impacts and a 4% share of all adult impacts. Multiple episodes of Midsomer Murders and Endeavour attracted over 1m viewers.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details18% of the adult population each week, that’s 9.3m Adults
35 - 44
45 - 54
55 - 64
65+
Both
AB
ABC1
ONLINE
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL, All RegionsAll YearBUILD AWARENESSSPONSORSHIP / MEDIA
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