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Advertising Opportunity at the FA Cup Final Live at Wembley

Provided by CP Media Community Partners
A truly unique opportunity to feature across Wembley's most significant outdoor media campaign the FA Cup Final.

Tell us about the Opportunity / What is it?

The unparalleled media campaign provides extensive brand coverage at the UK's biggest cup competition in British football. The game will be viewed by over 500 million people worldwide & will be attended by 90,000 fans. The advertiser will dominate the event via 250 2-metre tall banners mounted on lampposts across a 360-degree circumference of the stadium, all surrounding tube stations, bus stations, car parks & streets within 1,000 metres of the stadium. All 90,000 fans will be constantly exposed to your branding as they travel towards and congregate around the stadium.

What is the Marketing Objective?

A truly unique opportunity for one leading UK brand to feature across Wembley's most significant outdoor media campaign at this year's FA Cup Final, between Chelsea Football Club and Manchester United at Wembley Stadium on 19th May. The advertising space can be utilised to effectively showcase your products, communicate relevant brand messages and relevant offers. The campaign provides an unparalleled brand presence at what is the most eagerly anticipated event in British football.

How does it work?

For the first time, Brent Council has granted planning permission for 250 illuminated banners mounted on lampposts, for the use of commercial advertising. The significant media portfolio surrounds the stadium, all local transport hubs and streets within 1,000 metres of the stadium allowing brand domination of the event.

Who's used it in the past?

This is a brand new opportunity and is ideally suited to a leading UK or global brand. Similar campaigns at major UK football clubs have included key brands such as Jameson Whiskey, Capital FM, Belstaff and many more.

Features / Benefits

The sponsor will see their brand feature exclusively on all 250 illuminated, double-sided lamppost banners within 1000 metres of the stadium, which will reach an audience of 90,000 fans at the game with potential for pre and post match televisual coverage of the banners, screened to a global audience of 500 million. The advertiser will dwarf rival brand's media and benefit from an unparalleled presence at the most eagerly anticipated football game in British football.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details90,000 Chelsea & Manchester United Fans + Global Potential
16 - 24
25 - 34
35 - 44
45 - 54
Male
ABC1
EVENT
OUTDOOR / DIGITAL OUTDOOR
LocationTimingsMarketing ObjectiveOpportunity Type
LondonUntil 19 May 18ENGAGEMENTEVENTS
SPONSORSHIP / SPORT
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