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Posted on 30 September 2009 at 12:23 Last modified on 06 January 2010 at 13:20

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Reference	Title	Provided By
5146	Aero GP Sponsorship - reach 100,000+ spectators plus TV audience	Flying Aces Limited

At a Glance

Guide Price

£51k to £100k

Reach & Frequency

Over 100,000 spectators at each event plus TV audience

Target Audience

25 - 34
35 - 44

Male

All Classes

Media Type

Location

NATIONAL

Timings

All Year

Marketing Objective

Build Awareness

Opportunity Type

EXPERIENTIAL/EVENTS
SPONSORSHIP / SPORT / EXTREME SPORTS

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	Tell us about the Opportunity / What is it?
	Tell us about the Opportunity / What is it?

Each round of the world's fastest motorsport series sees several thrilling races take place around a tight course - often with a city or host location feature as the backdrop to the action. In addition to racing, the pilots also compete in two additional disciplines. The first is Air Combat where two pilots engage in a one-against-one challenge for supremacy of the air. The next discipline is Barnstorming where pilots show off their individual aerobatic skills and then compete in an amazing test of their ability through various precision stunts.

	How does it work?
	How does it work?

Aero GP is an international air racing series with up to eight specially designed high-performance sports planes all racing together at speeds of up to 400kph around a tight circuit just metres off the ground and from each other. Sponsorship of the 2010 Aero GP series is currently on offer.

	Who's used it in the past?
	Who's used it in the past?

Previous sponsors have included: Betfair, Allianz, Microsoft and National Car hire

	Features / Benefits
	Features / Benefits

Naming rights of the individual event; Branding on planes, pilots, pylons, event signage and media backdrops; VIP Corporate hospitality passes for duration of event and VIP "joyrides" ; Use of Aero GP logo, still and moving images in marketing material ; Inclusion in race weekend PR build up + opportunities for PR activity ; Endorsements by Aero GP management and its pilots ; Product placement and branding in TV shows and at the live event

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