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Become a title partner of The Vamps 2016 UK arena tour!

Provided by AEG Europe
A presenting partnership which offers an incredible way for a brand to engage with teenage girls

Tell us about the Opportunity / What is it?

As a presenting partner, you will have access to: Brand integration in all tour advertising and comms, £300k media spend planned Directly interact with 150,000 ticket holders with experiential activity Tap into the bands 8.5M twitter followers and 5.2M through facebook IP rights to the tour Experiential activity in the 10 major UK Arenas Relate to your customers; be a super fan!

What is the Marketing Objective?

The Vamps are the hottest teen band in the UK, with the current album heading for platinum in the UK along with 3 x number 2 singles and 1 x number 2 album under their belts. This is the perfect opportunity for a brand that wishes to target teenage girls- The Vamps' primary audience are 10-16 year old girls, while concert audience is made up of 60% girls, 40% adults.

How does it work?

The 14 date tour takes place March and April 2016 across the UK (and one Dublin show), with tickets on sale mid November 2015. Partnership will give access to branding rights, marketing and on site engagement opportunities, along with the possibility of the Vamps creating unique content for a brand.

Who's used it in the past?

Please contact for further details

Features / Benefits

Cumulatively the boys have over 5 million followers on both Twitter and Facebook, along with a strong Instagram presence. 85,000 tickets sold out on a theatre tour in October 2014 and 123,000 tickets were sold on debut arena tour in April 2015. There is a 150,000 tickets capacity on the 2016 tour, which represents a great chance to target this loyal support. The Vamps' Super-fans' are tech savvy, influenced by music and fashion and are very enthusiastically engaged with the band!

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details150k tickets: 60% girls, 40% adults
10 - 15
16 - 24
Female
All
LocationTimingsMarketing ObjectiveOpportunity Type
Scotland, NATIONAL, London, North, South, Midlands, Wales31 Oct 15 - 30 Apr 16BUILD AWARENESSEVENTS
SPONSORSHIP
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