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Black Friday/Christmas Branding Opportunity - Mass Male Audience

Provided by Haymarket Group Ltd
Work directly with the publisher to target up to 15 million monthly users of an ABC1 demographic through 7 powerful titles.

Tell us about the Opportunity / What is it?

Pure branding to 15 million users in the run up to Christmas through market leading publications; WhatCar - Highly trusted used/new car buying guide and prestigious awards ceremony, Autocar - Revered motoring site with 200 million youtube views, Pistonheads - Largest luxury car classifieds & biggest male forums in Europe, Stuff - Award winning technology/gadget publication, 442 - Largest football publication in the World, Classic & Sports Car - Most prestigious classic car publication and car show in the UK, What Hi-Fi - Ultimate source of sound and audio news,

What is the Marketing Objective?

Promote you products and services to male users during the peak Q4 retail season, influence Black Friday sales and Christmas gift ideas and nurture users down the sales funnel. Very high CTR's and response. Contact Haymarket for details.

How does it work?

Bespoke, contact Haymarket for details.

Who's used it in the past?

Amazon, John Lewis, Marks and Spencer, Halifax, Direct Line, We Buy Any Car, Money Supermarket, Best of the Best, Universal, Audi, Porsche, Samsung, Nike, Adidas and thousands more.

Features / Benefits

- Association with market leading world class publications, - Dramatically increased web traffic and sales, - High impact brand awareness, - Increased brand perception,

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details15 million monthly users of an ABC1 demographic, 80% male, a
25 - 34
35 - 44
45 - 54
Male
ABC1
MAGS / CONSUMER
ONLINE / VIDEO
LocationTimingsMarketing ObjectiveOpportunity Type
Until 31 May 16BUILD AWARENESS
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