CASE STUDY: Environmental Waste Recycling Ltd
Provided by Reach Local
EWR Ltd achieve phenomenal results through their Google Adwords campaign. They now get more customers and bigger companies.
What was the Challenge / Background of the Campaign?
Environmental Waste Recycling Ltd (EWR Ltd) have been working with ReachLocal for two years. ReachLocal manage their Google Adwords campaign. Growth for local businesses is getting more customers, but local businesses are starved for time and the 'do it yourself' approach to marketing software doesn't cut it for most business owners. They need more than just technology - they also need experts with a passion for marketing that can help them succeed. ReachLocal's software and service model delivers real results and ROI to local businesses.
What was the Campaign Objective?
Environmental Waste Recycling wanted to grow their business using technology, using a company that offered confidence and trust. ReachLocal consult with businesses like EWR Ltd to create Google Adwords campaigns that meet their needs.
What was the Solution?
An online adwords campaign that allows EWR Ltd to see how many people have visited their website, how many people have clicked through on their website, what phone calls have been made, the leads that have been made from the phone calls and the business that lead has generated.
What were the Results?
Environmental Waste Recycling have found that they get many leads as a result of their work with ReachLocal. They receive general, public, household leads as well as bigger companies looking for larger contracts.
What were the Key Learnings of this Campaign?
Often 1 lead can cover 4-6 months advertising with ReachLocal. Monthly advertising spend is consistent making it easier for Environmental Waste Recycling to plan for the future and cut advertising costs elsewhere. ReachLocal also review EWR Ltd's campaign on a monthly basis, going through the platform seeing which words do and don't work and if there is anything that needs changing or making more specific to their business