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Direct mailings to over 900,000 prospective and current students

Provided by BAM
Access to over 900,000 targeted mailings sent directly to prospective or current students' homes or student accommodation.

Tell us about the Opportunity / What is it?

Access to over 900,000 mailings sent directly to prospective or current student homes or student accommodation. Direct mailings provide the perfect opportunity to target specific segments of students at home where they are are often most comfortable and receptive. Whether you want to communicate offers/discounts to students, or simply increase brand awareness, we provide targeted solutions to get your brand message into the heart of students' home before starting university or throughout the academic year.

What is the Marketing Objective?

Increase awareness or promote a specific offer/discount to a targeted student audience. Ability to target specific segments of students based on location, subject, level of study, gender, domicile and more. Direct mailings allow you to communicate your message to an audience which are often developing purchasing habits for the first time. Students are most receptive when they are communicated within locations where they feel comfortable (i.e. at home).

How does it work?

By working with BAM you will be entrusting the most experienced student marketing agency in the UK to plan and deliver your campaign. You will be privy to our expert insight into the market to help identify the most effective channels for your campaign. As well as offering unparalleled insight, we save you time and hassle, utilising our strong relationships with over 150 media owners to ensure your campaign is placed and delivered efficiently and effectively. Enquire now for more details.

Who's used it in the past?

Galaxy, Starbucks, Coke Zero, Krispy Kreme, Emerge Energy, Discovery Foods, Elle Magazine and many more.

Features / Benefits

With an estimated annual spend of over £16.5 billion, distribution provides your brand with access to one of the most dynamic and valuable segments within the 18-24 yr old market. Reaching over 2.5 million HE students, university campuses provide the perfect opportunity to attract and engage students at a time where they are actively developing purchasing habits for the first time. Enquire now for more details.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details18-24yr ABC1C2 HE University Students
16 - 24Both
Students
DIRECT MARKETING
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL, All RegionsAll YearDIRECT RESPONSEDIRECT MARKETING
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