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Engaging and Innovative Tablet Advertising Solutions by Adnostic

Provided by Adnostic
Exciting cross platform marketing and content creation to help your brand stand out.

Tell us about the Opportunity / What is it?

Adnostic provides the opportunity to create fantastic, innovative digital creative campaigns for tablet and mobile apps. As tablet and mobile growth continues exponentially, the way that content and advertising is consumed is now in constant change. Estimates from eMarketer suggest that 20 million UK consumers now use a tablet and Google alone activates more than 1 million devices per day. Adnostic launched to allow clients to realise great, innovative campaigns through one core creative that can run in multiple apps across multiple devices and screen sizes.

What is the Marketing Objective?

With the ever-increasing popularity of tablet and mobile devices, apps are now a core part of the media mix. The creative execution is key to the campaign success and Adnostic will deliver the best possible user experience within the ad ensuring every campaign is both innovative and successful. Adnostic can deliver on a range of campaign objectives from driving awareness to encouraging trial and interaction with your brand. In addition, Adnostic provide a unique efficiency by creating one ad supplied to multiple apps.

How does it work?

Adnostic compliments and utilises existing assets to realise an interactive solution that is bespoke yet incredibly efficient. The user experience is created with HTML5, CSS and Javascript ensuring the latest innovation and responsive design for multiple screens. We have developed a simplified build process: from initial briefing we create an interactive prototype URL that can be viewed on a tablet. A dedicated project manager will manage the timeline and feedback. After final signoff, the ad is delivered to each title with analytics provided upon campaign conclusion.

Who's used it in the past?

Adnostic have worked with over 80 clients in the last year across motoring, luxury, travel and entertainment brands supplying campaigns to many high profile apps such as The Times, Daily Mail, Metro, The Week, Esquire, Grazia and T3. Recent clients include Philips, Ford, Burberry, Rimmel, Carlsberg, Debenhams, Channel 4, Mercedes, Coach, Expedia, Coty, BMW, Michelin, Virgin Holidays, Emirates, PS4, Specsavers, Waitrose, Sainsbury's and many others.

Features / Benefits

In order to maximise the results of your app campaign, Adnostic will create an engaging, exciting and innovative advertising experience that delivers tangible results. Adnostic specialise in creating the best cross-platform digital advertising user experience - from mobile to tablet with fully responsive design and (recently) digital outdoor executions and the new browser and app format (Adnostic LEAF - Large Expandable Ad Format). In summary, Adnostic will ensure the app campaign delivers the best possible results through the most innovative creative possible.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsTo campaign specification
25 - 34
35 - 44
All adults
Both
ABC1
MOBILE
ONLINE
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearENGAGEMENTBRAND STRATEGY
CONTENT MARKETING
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