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'Festival on the Move Sponsorship' with EFG London Jazz Festival

Provided by Serious Organisation
Access new audiences & engagement opportunities. Take your brand into unexpected settings with the EFG London Jazz Festival.

Tell us about the Opportunity / What is it?

Festival on the Move takes concerts to interesting and unusual spaces across the capital and all performances are free. Audiences are entertained across the 10 days of the Festival, expanding its reach beyond conventional concert venues. Past locations include St Pancras Station, the National Maritime Museum, National History Museum and the Royal Academy, and Caffe Nero at Heathrow! 2014 Festival on the Move - The Young Pilgrims: https://www.youtube.com/watch?v=-Fv6pFpC5Fc

What is the Marketing Objective?

* Brand engagement. * Access to new audiences. * Product sampling. * Employee engagement. * Brand awareness. * Data capture. The Festival has a live audience of 100,000, broadcast reach of over 2m via BBC Radio 3 & is the capital's biggest pan-city music festival.

How does it work?

• Brand exposure via printed materials, hospitality venues, digital and PR campaigns. • Sponsor branded Festival on the Move pop-up banners at all of the programme's events. • Product sampling opportunities available at selected venues. • Hospitality opportunities. • Opportunity to host a Festival on the Move gig, bringing the Festival audience directly to your brand.

Who's used it in the past?

Caffe Nero

Features / Benefits

Partners receive a tailored package of benefits to meet their specific marketing objectives.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kHigh footfall London locations during the 10 day festival
35 - 44
45 - 54
55 - 64
65+
Male
Both
ABC1
LocationTimingsMarketing ObjectiveOpportunity Type
London13 Nov 15 - 22 Nov 15ENGAGEMENTEVENTS
SAMPLING
SPONSORSHIP / ARTS
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