High-Impact Takeovers

Provided by Collective
A full-screen, immersive, cinematic experience, allowing brands to deliver a high-impact, content rich experience for consumers.

Tell us about the Opportunity / What is it?

A full-screen, immersive, cinematic experience, allowing brands to deliver a high-impact, content rich experience for consumers.Ideal for brands where making a big impression is key, and strong assets are available.

What is the Marketing Objective?

To create maximum impact for a brand utilising dynamic creative across the full screen.

How does it work?

Pre engagement: The format launches form either a standard ad slot or a tag on the page, and can be triggered on page load. It is frequency capped to ensure the best user experience. Engaged unit: On launch of the overlay a custom animation sequence, tailored to the specific brand will play out, leading to the delivery of the full creative experience for the user to engage with. We recommend keeping the interactive are within 700 x 500px in the centre of the screen.

Who's used it in the past?

Paramount, Warner Bros, Disney, Studio Canal, Santander, Brancott Estate, Bulmers, Strongbow, Microsoft, Cadbury, Amoy

Features / Benefits

A full-screen, immersive, cinematic experience, allowing brands to deliver a high-impact, content rich experience for consumers.Ideal for brands where making a big impression is key, and strong assets are available.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k
16 - 24
25 - 34
35 - 44
45 - 54
55 - 64
Both
AB
ABC1
C2
DE
Main Shopper
Ethnic
Students
ONLINE / DISPLAY
ONLINE / VIDEO
LocationTimingsMarketing ObjectiveOpportunity Type
All YearENGAGEMENT
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