Expose your brand to an active family audience in a positive mindset through 6-sheets, experiential media and ambient media in 75 leisure centres in the Kinetika and Fusion chains. Media are deployed in the following areas: reception, cafe/viewing area, family area, changing rooms, gym area, main pool, kids pool and sports hall. Leisure centres deliver five key audiences: active males, active females, active families, kids aged 5 to 17 and the over 50s. This allows your brand to raise awareness among a very broad range of consumers.

Primary: Effectively engage an active family audience before, during and after their leisure centre experience.

The large size and colourful nature of 6-sheet posters stand out and engage leisure centre members. 6-sheets achieve both cover and frequency too. Experiential media puts your brand in the hands of consumers. Ambient media can be used to target particular individuals e.g. women in female changing rooms.

Past clients include 20th Century Fox, Adidas, Bloomsbury Publishing and Walt Disney Pictures.

6-sheets are a colourful and vibrant media format that stands out and gets noticed by leisure centre users. Prime panel positioning maximises footfall numbers. The 'hands-on' nature of experiential media creates a closer interaction with the consumer. Ambient media allows you to target specific people in specific places in a specific frame of mind.