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Posted on 20 April 2010 at 12:03        Last modified on 02 February 2012 at 10:41 Printer Friendly View    Back to Homepage
Reference Title Provided By
6199 London City Airport - International Baggage Reclaim Advertising London City Airport

At a Glance

Guide Price
£0 to £50k   More information
Reach & Frequency 70% of passengers at LCY take International flights
Target Audience
35 - 44
45 - 54
All Genders
AB
Media Type NON-TRADITIONAL OUTDOOR
Location London
Timings
All Year   More information
Marketing Objective
BRAND STATURE   More information
Opportunity Type
 

Tell us about the Opportunity / What is it?
Be the first advertiser to utilise the wall and sides lining the length of the baggage belt in international arrivals at London City Airport. Average 10min dwell time within this areas as passengers collect luggage, exchange money etc. 100% of international arriving passengers must pass through this area prior to exiting.
How does it work?
This is a unique opportunity to dominate the international arrivals hall through ownership of the baggage reclaim belt. It is first of its kind for London City Airport and it is a unique opportunity for advertisers to showcase their brand to international travellers. Dimensions (approx): Wall: 8mL x 3mH and Silver boarder: 25cm x 20mL.
Who's used it in the past?
Credit Suisse, City Jet, ABN Amro.
Features / Benefits
London City Airport offers a unique opportunity for brands to engage with some of the world's highest earners and most powerful decision makers. Attention grabbing graphics can be added to the international baggage reclaim belt for maximum coverage and high impact. It allows advertisers to target 100% of international arriving passengers on their journey while waiting for their luggage.