Partner with Nickelodeon's iconic Teenage Mutant Ninja Turtles
Provided by Viacom
Drive sales, awareness and loyalty and create market differentiation with a Teenage Mutant Ninja Turtles promotion
Tell us about the Opportunity / What is it?
Using The Teenage Mutant Ninja Turtles will create a point of difference for your promotional campaign driving sales, awareness and brand loyalty by tapping into these phenomenally popular characters.
With the ability to work across a multitude of industries including FMCG, The Turtles' appeal provides the opportunity to maximise the stretch of the franchise across demographics and is the perfect property to initiate conversations with demographics that perhaps you can't reach now with nostalgic appeal to parents and grandparents as well as being a hot kids property.
What is the Marketing Objective?
To increase the sales of your product and service as well as increase the awareness and reach of your brand. We do this by aligning The Teenage Mutant Ninja Turtles with your brand, to deliver a hugely engaging promotional campaign for families.
Draw on our global expertise and experience at designing and executing targeted marketing activations to help you achieve your objectives.
We will work with you to gain a full and comprehensive understanding of what it is that you want to achieve and deliver a tailor made solution to meet your requirements.
How does it work?
It's simple. Through an initial consultation we will work with you to identify your key campaign objectives including understanding your product, your target demographics, how you want to reach them, why you want to reach them and when you want to reach them.
Using our capabilities and the resources at our disposal as Nickelodeon, we will be able to collaboratively deliver and execute a dynamic and innovative campaign.
These resources include our TV channels, online, social media, and consumer products across the retail spectrum and recreation.
Who's used it in the past?
Throughout the world, Nickelodeon has worked with industry leaders to deliver memorable promotional solutions across products and services with case studies across FMCG, Automotive, QSR, Health and Beauty, Finance and Logistics. Our open and flexible approach to collaborations enables us to provide unique and innovative ideas to help you deliver your targets.
Features / Benefits
Over 12.4 million viewers have tuned into Teenage Mutant Ninja Turtles across Nickelodeon and Channel 5 since its re-launch in 2012 and is accelerating with reach up 51% for individuals across the Nickelodeon network. In June Turtles was the number 1 ratings driver for Channel 5 at the weekends!
The success of the animation is growing and in 2016 the second Turtles Movie hits Global cinemas bigger and better than ever! New TV animation launches across 2015, 2016 and beyond; there has never been a better time to link your brand to these phenomenally popular characters.