Reach Ayr & Dumfries with unique broadcasting from West Sound
Provided by Bauer Media
The number 1 station for the area, uniquely broadcasting on three formats on FM and AM frequencies to the Ayr & Dumfries areas.
Tell us about the Opportunity / What is it?
South West Sound FM is the most listened to radio station in the area with a very high listenership level among target audiences. Bespoke packages, sponsorship, promotions, online opportunities and event partnerships are available for advertisers who want to reach this dynamic, smart, informed audience. South West Sound reflects local grass roots radio at its best. Broadcasting from the region's central shopping centre in the heart of Dumfries, we pride ourselves on our close links with the local community. Find out more...
What is the Marketing Objective?
Mostly listening on their own, people appreciate West Sound's friendly radio style. It encourages an active audience response - around half had some direct contact with South West Sound FM through phone-ins, charity events and outside broadcasts. They develop a real relationship with presenters and South West Sound FM. This is the perfect opportunity to achieve brand awareness and achieve synergy with this popular stations listeners.