Reach Newcastle with Metro Radio - the commercial market leader
Provided by Bauer Media
Metro Radio is the official number one commercial radio station for Northumberland, Tyne and Wear and County Durham.
Tell us about the Opportunity / What is it?
As commercial market-leader, Metro Radio is very much in touch with 'love of life round here'. The station lives and breathes the local area through local news, views and information. Newcastle is a vibrant, modern, cosmopolitan city which is reflected on air. The station plays the best era and genre mix from the last 30 years. It is a 'centre lane' pop music station with pop rock and pop dance either side of the centre lane. Numerous advertising opportunities are available to reach an engaged audience with a propensity to be interested in advertising messages. Find out more...
What is the Marketing Objective?
Offering a broad all adult audience, a typical listener of Metro Radio is a 30 year old female. The station has a core audience of 25-44 year olds. It broadcasts on four frequencies offering more music variety with the biggest and most engaging personalities. It is at the heart of North East life and in love with life around its area. Metro Radio news, sport and unique air borne traffic watch are always locally relevant, making Metro the Number 1 choice for people living and working in the region. It is the ideal platform to reach the local community.