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Posted on 07 November 2009 at 01:15        Last modified on 01 September 2010 at 09:44 Printer Friendly View    Back to Homepage
Reference Title Provided By
5448 Sponsor Amazing Guide to your Growing Baby & Pregnancy Countdown National Magazine Company Ltd

At a Glance

Guide Price
£0 to £50k   More information
Reach & Frequency ABC1 Women - Prima Baby - 167,000 Readership - 345K Uniques
Target Audience
25 - 34
35 - 44
Female
ABC1
C2
Main Shopper
Kids in HH
Media Type MAGS / CONSUMER
ONLINE
Location NATIONAL
Timings
All Year   More information
Marketing Objective
BUILD AWARENESS   More information
Opportunity Type SPONSORSHIP / MEDIA
 

Tell us about the Opportunity / What is it?
Sponsorship of the Amazing Guide to your Growing Baby & Pregnancy Countdown Enewsletters - Prima Baby magazine & Babyexpert.com. A minimum of four months association required from the Sponsor. The Prima Baby reader is embracing a new, exciting phase of her life, and is embarking on her journey into parenthood with a sense of joy. Prima Baby & Babyexpert.com provide the up-to-date, trusted information she needs to make the right choices for both her baby and herself.
How does it work?
In Print Sponsorship of this feature entails a strip running along the bottom of each spread communicating a key message from the Sponsor as well as a box within the grid format for more detailed information on the Sponsor & product range. The sponsorship will be clearly branded "in association with xx" & include the logo or packshot where relevant. Online -Sponsorship of the online feature & enewsletters includes "in association with......" branding plus the Sponsor's logo / pack shot. Banners and Skys on the page /enewsletters which link through to sponsors site.
Who's used it in the past?
Johnson & Johnson, Sanatogen
Features / Benefits
- This is one of the most popular features in the magazine and on the website. - It's an ideal opportunity to target mums-to-be and influence their purchasing decisions at a key time. - Sponsoring the Pregnancy Countdown Enewsletters ensures the Sponsor reaches users directly in their inbox