This idea is archived

Sponsor the Showcase channel from Sky Movies

Provided by Sky Media
Associate with this premium movies channel, showcasing the greatest new and best loved iconic movies.

Tell us about the Opportunity / What is it?

Choice is a great thing, as long as it improves the customer experience, that's why Sky Movies has re-launched to a genre based service, making it easier then ever for viewers to find the films they want to watch. With access to over 850 films shown on our linear channels each month, Sky Movies really is the home of an unrivalled range of quality content. Sky Showcase is a 24 hour movie channel showing the best loved movies from the past 30 years.

What is the Marketing Objective?

Build awareness of your brand and associate with a brand new, premium movies channel.

How does it work?

Sky Media are delighted to offer the exclusive sponsorship of the eagerly awaited Showcase channel, owning 12 movies per day from Monday to Sunday, 84 Movies per week and a whopping 4,368 movies over 12 months. The sponsor of Sky Movies Showcase will receive: brand association with a brand new, premium movies channel, showcasing the greatest new and best loved iconic movies, sponsorship accreditation on promotional trails and branding on movies around stunt seasons and tent-poles, strategically scheduled around key cinematic releases and award ceremonies.

Who's used it in the past?

This is a brand new opportunity.

Features / Benefits

We are committed to providing our subscribers with the best possible viewing experience, that's why we don't show any ads during our films - unlike other UK film services. It's why we PIN protect 12 and 15 films pre-watershed. It's why we show all content, where available in Dolby 5.1. And it's why we were the UK's first broadcaster to launch dedicated HD film channels! Sky Digital Media can also offer further opportunities online. These can include, bespoke builds/microsites, games, content creation, placements on relevant Sky Digital Media sites.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsReach 10.7m adults over 12 months with an OTS of 11.9.
16 - 24
25 - 34
All adults
Both
All
ONLINE
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSSPONSORSHIP / MEDIA
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