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Sponsor TVPlayer - the UK's fastest growing free live TV service

Provided by TVPlayer
TVPlayer is an exciting live TV platform, showcasing the UK's favourite Entertainment News Kids Music Lifestyle & DESI channels.

Tell us about the Opportunity / What is it?

Sponsor TVPlayer this season - the prime time in the TV calendar. TVPlayer presents a wide range of sponsorship opportunities for its live TV service across its ever-growing portfolio of channels - which includes 4Music, Kiss TV, FashionTV, QVC, euronews, S4C, Food Network, Travel Channel and DESI channels Aaj Tak, Lahme, Zing, Colors and Rishtey. This is a unique opportunity to sponsor an exciting live TV service to a rapidly growing audience.

What is the Marketing Objective?

Described as one of the most successful apps of 2014, TVPlayer's growing popularity is due to the fact it is so easy to use and offers an extensive portfolio of Entertainment, Music, News, Kids, News, Lifestyle & DESI channels. TVPlayer offers something for everyone. A full sponsorship of the mobile and digital platforms offers brands the opportunity to maximise reach and track conversion of any campaign. TVPlayer is able to provide detailed analytics for advertising activity across its platforms and can target according to day part, genre, channel and programming.

How does it work?

iOS/Android (mobile) + iOS tablet - Logo on Splash page - Sponsored pack on tablet homepage - iAd sized banner across mobile - Expandable banner on EPG page - Ability to offer discount code from within the app to users - Opportunity to create a landing page for in app competitions with data capture TVPlayer.com - Homepage skin and website takeover - Homepage carousel image Across All Platforms - 5 second video bumper to play before stream starts - Bumpers to run across all genres including, Entertainment, Movies, Music, News

Who's used it in the past?

Dixons • Britvic • Total Greek Yoghurt • Starbucks • eBay • Heat TV

Features / Benefits

With a fantastic slate of new programming from September through until Christmas, this is a pivotal time to promote your brand to an engaged audience, watching live TV this season on TVPlayer. There are also opportunities to promote your brand across TVPlayer's social media platforms. Uniquely, TVPlayer allows you to also target by day part, channel, genre and programme using TVP Target, our proprietary ad-serving system. A full sponsorship of the mobile and digital platforms offers brands the opportunity to maximise both reach and track conversion of any campaign.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k900,000+ 16-45 year old adults
16 - 24
25 - 34
35 - 44
Both
All
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSSPONSORSHIP / MEDIA
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