Sponsorship of Drama on 5

Provided by Sky Media
Drama on C5 and 5USA will offer a brand heavy daily presence each month, reaching 32.6m individuals and 62% of all women.

Tell us about the Opportunity / What is it?

Sky Media & Channel 5 are pleased to offer a brand the sponsor drama programming across both Channel & 5USA. Channel 5 is home to hit shows Person of Interest & NCIS. NCIS follows a fictional team of special agents based in Washington DC, whilst Person of Interest features former CIA agent - now presumed dead - and billionaire software genius joining forces to fight crime. 5USA is almost entirely dedicated to US drama. Programming includes Law & Order: SVU which follows the detectives as they investigate & prosecute crimes, Canadian police drama Rookie Blue & Criminal Minds

What is the Marketing Objective?

Opportunity to build brand awareness with a heavy daily presence and to reach a mass audience.

How does it work?

SCHEDULING & ACCREDITATION: - The brand will sponsor approximately 30 hours per month on C5 and over 400 hours per month on 5 USA. - Approx. 8 x 10" idents and 2 x 5" idents will be received per 2 hours - Up to 5" advertiser logo accreditation on all relevant promos over 20" in duration. VOD and ONLINE COVERAGE: - Forecast of approx. 1.5m VOD video views per 3 months. Logo & hyperlink on any related programme page on Channel5.com. 3, 6 and 12 month packages available.

Who's used it in the past?

Numerous brands have successfully sponsored Channel 5 content in the past. Please get in touch with Sky Media for details of case studies or visit https://www.skymedia.co.uk/case-studies/

Features / Benefits

Drama on C5 and 5USA will offer a brand heavy daily presence each month, reaching 32.6m individuals and 62% of all women. This package offers over £7.3m in media value.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsReaching 32.6m individuals each month
All adultsFemale
Both
All
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSSPONSORSHIP / MEDIA
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