Partner with KISS and own the Summer bringing the latest action to KISS' youth audience from the best Summer events.
KISS FM UK is England's largest multimedia brand for 15-34 year olds, playing the freshest new music and biggest tracks. No one does Summer like KISS and this year they'll be taking to the road again getting out and about to the best Summer festivals and gigs and the hottest pool parties in the UK and abroad including Ibiza, Marbella and Mallorca. This is the perfect opportunity for a commercial brand to partner
with KISS and own the Summer bringing the latest action to KISS' youth
audience from the best Summer events.
The tailored partnership will include a much sort after Summer feature
across the KISS Network and a spotlight campaign which will focus on the
commercial partner's key messaging ensuring the brand is front of mind
during this key season.
The campaign will run for at least 7 weeks (May to September) with 'always
on' presenter voiced trails running across the KISS Network giving listeners
the chance to win tickets to key events in the UK and abroad. This will run
alongside week-long promotional bursts during KISS' biggest shows, for
example Live@KISS with Alex & Andrea, and alternate with heavy show
integration highlighting the commercial brand. Partners will receive over £125K in PR value and over £85K in added KISS Marketing support
Please contact Bauer Media for details of previous Kiss Does Summer partners
On top of the on-air activity, the partner will feature on the KISS Does
Summer content hub which includes the campaign and event details,
integrated branding, social aggregator and video content. Alongside this,
KISS will encourage the audience to get involved socially and post a photo
or video of their best Summer moments using #KISSDOESSUMMER
for the chance to win a stack of prizes. The 2016 campaign generated 870K social engagements, 21k unique content hub views and 60 events in 4 countries. Over £125K in PR value and over £85K in added
KISS Marketing support.