Sponsorship of Primetime on Sony Channel

Provided by Sky Media
Sponsor Primetime on Sony Channel, including hit shows such as Orange is the New Black, Law & Order and Spooks

Tell us about the Opportunity / What is it?

Sky Media & Sony Pictures Television are offering a brand the opportunity to sponsor Primetime on Sony Channel, including hit shows such as Orange is the New Black., Law & Order and Spooks. The Primetime package features the best the channel has to offer from 7-11pm every day. Sony Channel offers quality programmes - from engaging comedies and dramas to compelling movies. Aimed primarily at women, but with movies and dramas that men can also enjoy. Whoever you are and whatever your mood, Sony Channel has the perfect concoction of content to sit back on the sofa with.

What is the Marketing Objective?

Excellent opportunity to build awareness of your brand with a female-dominated audience.

How does it work?

3 month sponsorship of primetime programming between 17:00-24:00 Monday - Sunday. Package includes approx. 810 hours of sponsorship and approx 6,480 sponsorship credits over 3 months.

Who's used it in the past?

Please contact Sky Media for details of previous advertisers.

Features / Benefits

About the Audience: - Sony Channel was watched by over 13 million Individuals in 2017 - Over 1.8m Women watch Sony Channel every month - 24% of Women tuned into Sony Channel throughout 2017

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsOver 1.8m Women watch Sony Channel every month
16 - 24
25 - 34
35 - 44
45 - 54
Female
All
Main Shopper
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSSPONSORSHIP / MEDIA
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