Sponsorship of The Snow Report on Sky News

Provided by Sky Media
Delivering all the latest piste and snowfall information, sponsors can reach an estimated 6.3m adults over the ski season

Tell us about the Opportunity / What is it?

Sky News, the back-to-back RTS News Channel of the Year in 2016, is a world class breaking news service with a spirit of innovation and a fresh approach to news broadcasting. Delivering all the latest piste and snowfall information throughout the day during the ski season, the Snow Reports offer the latest comprehensive round-up from all the major ski resorts across Europe from Austria to Andorra. This exclusive opportunity is offered by Sky Media to sponsor the Snow Reports on Sky News - the UK's first dedicated 24 hour rolling news channel.

What is the Marketing Objective?

Excellent opportunity to build awareness of your brand and associate with the UK's first dedicated 24-hour news channel.

How does it work?

Scheduled daily at 08:40, 15:45, 20:20 & 23:20, the up to 1 minute Snow Report will air until 2nd April 2018. Sponsors will receive 1 x 10 second audio/visual opening credit and 1 x 5 second closing credit per report. Option is also there to extend the association further across the ROI & International territories, along with the digital and mobile spheres.

Who's used it in the past?

Please contact Sky Media for details of previous advertisers.

Features / Benefits

- Sponsor branding is estimated to reach over 6.3m adults across the campaign period. - An estimated 612 reports will be broadcast across the campaign period, equating to 1,224 sponsor credits playing out on Sky News across Freeview and Sky's platform. - Throughout the campaign period, a brand will receive a continuous presence across Sky News with the average ABC1 male seeing the sponsorship creative 17 times or more. - For additional exposure a brand can amplify their campaign further by extending the sponsorship to Skynews.com, Sky News mobile and Sky Go.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsReach over 6.3m adults across the campaign period
All adultsBoth
All
ABC1
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALUntil 02 Apr 18BUILD AWARENESSSPONSORSHIP / MEDIA
SPONSORSHIP / SPORT / SKIING
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