This idea is archived
Sponsorship of Brainiac on Sky One
Provided by
Sky Media
Associate with science's most volatile show, Sky One's award-winning Brainiac returns, so put your safety goggles on.
Tell us about the Opportunity / What is it?
The multi award-winning Brainiac: Science Abuse returns to Sky One - bigger, louder and more mischievous than ever! Comic genius Vic Reeves grabs hold of the presenter, reigns with his inimitable anarchic energy and gusto, while Brainiac stalwarts Jon Tickle and Charlotte Hudson tag along for the breathless ride through the wild world of the weird and wonderful. This new series sees Vic and the team delve fearlessly into the mysteries of science, doing all of the experiments that teachers are just far too scared to demonstrate.
What is the Marketing Objective?
A chance to associate with a famous and fun programme brand, with numerous opportunities to extend. Get your message across to a young and loyal male audience.
Guide Price
Reach & Frequency
Target Audience
Media Types
£101k to £250k
Males 16-34, Average TVR 0.73. Reach of 803,000
16 - 24
25 - 34
Male
AB
ABC1
TV
Location
Timings
Marketing Objective
Opportunity Type
NATIONAL
01 Feb 08 - 16 Mar 08
BRAND ATTITUDE
SPONSORSHIP / MEDIA