Sponsorship Opportunity - GB News: Sports Focus

Provided by Sky Media
Sky Media and GB News are delighted to present the opportunity to sponsor our daily Sports Focus.

Tell us about the Opportunity / What is it?

With three Sport Focus reports each day, every day, an on-air sponsorship will provide your brand with high-reach and frequency amongst an ABC1 MEN audience. As well as linear, there is a growing demand for news outlets to have a digital and social presence, so with this partnership, we can also market your product on both the GB News App and GB News Websites in order to maximise reach.

What is the Marketing Objective?

With this programme your brand has the exclusive opportunity to position themselves alongside a comprehensive insight into the key sports updates of the week that stimulates the national and regional sport conversation of GB. With a format devised by Mike Bovill, GB News Senior producer - with 20 years Talk Sport experience. Digital amplification opportunities include; native articles and columns, sponsorship of digital content, homepage takeovers on the GB News app and the GB News Website and much more.

How does it work?

Scheduling & Accreditation GB News: Sports Focus • 12-month sponsorship - other durations also available • 09:30-18:30 (Monday-Sunday) • 3 x Sports Focus Update per day • 2 x 10" sponsorship idents per report • Approx. 91 sports updates per month • Approx. 183 sponsorship credits per month

Features / Benefits

The core target audience of GB News are the politically moderate 10.2 million 'centrists' in the UK. The mass audience who represent Britain's heartland: • Average age is 44 • 41% ABC1 MEN • 27% AB • 26%spent £150 or more on DIY in the last year i.110 GB News has already harnessed mass interest in the digital and social arenas, boasting 310,000 Twitter followers and 160,000 YouTube subscribers.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsAverage age is 44 • 41% ABC1 MEN
25 - 34
35 - 44
45 - 54
Male
ABC1
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL, All Regions07 Feb 22BUILD AWARENESSSPONSORSHIP / MEDIA
SPONSORSHIP / SPORT
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