3 reasons why Zoom Media is the perfect post-pandemic media partner.
Gym workouts are the top method of physical activity that people are looking forward to with the ease of measures. 87% of gym members say they are likely to resume their membership when facilities reopen.
Two thirds of consumers expect future brands to develop products and services that enhance health & wellbeing. This is your opportunity to get your brand in front of health conscious individuals whilst in a relaxed atmosphere.
1. Despite the negative effects on many industries, the health & fitness is flourishing. Gyms report an 4% average fall in membership as a result of all memberships being frozen. 2. The Active lifestyle consumer is the industry's most valuable and affluent audience, with greater access to disposable income. 63% of our audience is ABC1 and have greater economic security. 3. The gym is expected to play an even greater part in consumer's path to purchase. 43% of consumers will only invest in products and services that directly enhance their health & wellbeing.