Build awareness of your brand, communicate specific product messaging and engage new customers through mobile interaction.
The opportunity to integrate activation codes into your campaigns, therefore transforming traditional sites into engaging content for consumers and a unique data capture/ sales promotion platform for your brand. Our sites are located across London within a variety of 3 star hotels, across our in flight network and provide a variety of opportunities available for targeting holiday makers.
Build awareness of your brand, communicate specific product messaging and engage new customers through effective mobile interaction.
A consumer scans the activation code built into your advertisement, using either a pre-loaded action code reader or through downloading a free reader to their Smart Phone. Valuable information is then sent to Brand Connections Global, who will in turn inform you of who (age, gender, income) viewed your advertisement, when they did so and where - providing you with specific, detailed measurement analytics. We then deliver a focused, interactive customer engagement experience to the users phone in order to promote your product or brand.
Campaigns have previously been undertaken by brands such as Estee Lauder, Zicam and Tylenol.
Our media is highly track-able, providing you with information allowing you to measure specific results and understand visit patterns.