Reaching nearly 1 million listeners every week across the UK, championing Music That Rocks in all its forms.
As one of the UK's coolest brands - exemplified by being crowned Media Brand of the Year in 2007 and a CoolBrand 2011 - Xfm brings the newest sounds from the music scene right to its enthusiastic and loyal listeners. As evening approaches, Xfm shifts to a more specialist music selection with a mix of alternative, new music, unsigned, session tracks, whilst acknowledging the roots of current music. But Xfm is more than the on air output. The brand extends to the website - www.xfm.co.uk - with music news , an extensive artist database , a comprehensive event guide.
Advertise with the the UK's coolest music radio station.
Xfm broadcasts in London and Manchester on analogue and across the country through Digital Radio, Sky Digital, Tiscali TV, Virgin Media and online at xfm.co.uk. This network continuously sees the Xfm brand grow stronger and more focused in these two key cities and continue the position as the UK's most welcoming and dedicated champion of credible and new music, which is of course great news for the consumer and advertiser alike. Over 839,000 listeners now tune into Xfm each week.
An endless list of advertisers have used this platform to reach our dedicated audiences, for further details please contact Sally Pomphrey via the contact details tab.
Our core audience is 15-34 year olds. Listeners mirror the personality of the station and its DJs: young, articulate, opinion forming, independent individuals with high levels of disposable income and social influence. Xfm has a 72% ABC1 profile and in London it's 75% - the highest in commercial radio!.