Advertising opportunities with The Beano

Provided by DC Thomson
Advertise in the menacingly funny Beano magazine and reach 502,000 readers.

Tell us about the Opportunity / What is it?

The menancingly funny Beano magazine is full of fun things to do such as competitions, puzzles and much more! Our loved and most popular characters are still as mischievous as ever in The Beano! For more information please view the attachment.

What is the Marketing Objective?

Build awareness and create brand loyalty amongst this lucrative market.

How does it work?

There are a variety of ways to get your brand involved with this magazine. We offer various sizing and positions, loose inserts and coupons and can adapt to creative advertising throughout the package. We can also offer an increasingly popular front cover integration. For more information please contact Amy Reeves via the contact details tab.

Who's used it in the past?

Previous advertisers in The Beano are Activision, BBC, Hasbro, Lego, Namco Bandai, Nintendo and Warner Bros

Features / Benefits

DC Thomson has a twice yearly research project which concentrates fully on our youth titles. This gives us in depth information on our readers and their lifestyle. BeanoMAX readers are receptive to advertising, 1 in 3 readers agree that adverts make you buy things and 1 in 4 readers like advertisements in magazines. 82% of Beano readers own a sports club membership and like to keep fit with 83% agreeing sport is important to keep healthy.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kReadership of 502,000 Boys aged 7 - 10
0 - 9Male
Kids HH
LocationTimingsMarketing ObjectiveOpportunity Type
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