This idea is archived

Clever Thinking Wide Audience Coffee Cup Advertising

Provided by Addcup Media
Addcup Media offers High impact advertising through our + Cup media product targeting commuter routes throughout major UK cities

Tell us about the Opportunity / What is it?

Addcup Media offers a unique concept of placing your brand directly in the hands of the consumer through our + Cups. We offer strategic placement of your brand depending on your requirements with the flexibility to expand or reduce your target audience. Addcup Media offer a unique concept over other similar media owners as your advert is printed directly onto the coffee cups giving you a massive adversing space as well as making it impossible for you company to be missed. This is a first for the UK media market

What is the Marketing Objective?

Build brand Awareness

How does it work?

Addcup Media work with you to create a high impact advert to be printed directly onto your + Cups. Once printed your + Cups are then supplied free of charge to our independent vendors (Cafes, Restaurants and Universities) then strategically distributed depending on your chosen target market. With on average, a 21 minute dwell time your brand is guaranteed to be seen and make an impact on the consumer.

Who's used it in the past?

This is a brand new and unique opportunity

Features / Benefits

- Highly cost effective compared with alternative advertising media - - Your brand cannot be ignored - - Massive exposure - - Great for new promotions - - Option to use cup as money off voucher etc - - Large advertising area - - Option for exclusivity in chosen target area - - Creates a moving billboard for your brand - - On average a 21 minute dwell time - - Your brand is seen day after day creating impact - -

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kMain commuter routes in the UK's major cities
25 - 34
35 - 44
LocationTimingsMarketing ObjectiveOpportunity Type
Many more ideas on   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service

Search for Ideas



Media Route

Marketing Route

Full Search Options is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service