This idea is archived

Happy Feet - A great new animated comedy movie

Provided by Warner Bros. Entertainment Uk
Animated Comedy Adventure featuring a family of penguins. This movie is set to be next Christmas box office smash!

Tell us about the Opportunity / What is it?

Happy Feet is the story of a young penguin named Mumble born into a nation of Emperor Penguins who find their soul mates through song. Unfortunately, Mumble can't sing a note....but he can tap dance something fierce! Mumble's inability to find his 'heart song' means that he can never truly belong, or more importantly, win the affection of his beloved Gloria, a musical diva and the most sought-after penguin in the kingdom.

What is the Marketing Objective?

Drive trial and frequency of purchase

How does it work?

Warner Bros have some of the best film properties in the market place for your brand to associate with. Our team can work with you to form fantastic film associations using licensing, on pack sales promotions, sponsorship, film premieres, staff incentives, PR initiatives etc. Contact us to find out more.

Who's used it in the past?

This movie is a new release but movies have attracted companies including Nestle, Kelloggs, O2, Burger King, Samsung, American Airlines, Bose, Ducati.

Features / Benefits

Voice Talent: Nicole Kidman, Robin Williams, Hugh Jackman, Elijah Wood, Brittany Murphy, Steve Irwin, Leslie Nielson. Film association is a proven way of driving sales. Companies have seen significant sales increase when they've used movie association as part of their marketing plan. Depending on your marketing objectives movie association can be used to build brand awareness, increase loyalty, brand attitude and big brand feel.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details
LocationTimingsMarketing ObjectiveOpportunity Type
Many more ideas on   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service

Search for Ideas



Media Route

Marketing Route

Full Search Options is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service