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Headline Sponsorship of Annapurna the Worlds Toughest Triathlon

Provided by Everest Ultra
Headline sponsorship of the Annapurna Triathlon associate your brand with fitness and health, personal drive and achievement.

Tell us about the Opportunity / What is it?

The Annapurna Triathlon race is the one of the Himalayan Challenges conceived by Jan Turner. It comes with a pedigree of races behind it that includes The Everest Marathon. The Headline Sponsorship gives a brand the opportunity to become intrinsically linked to an event that has the potential to receive online global TV coverage and represents a large PR opportunity for a brand. Full online distribution rights are given so a brand can also seed the branded coverage across relevant sites and social networking sites such as

What is the Marketing Objective?

Build association and affinity.

How does it work?

The sponsor receives exceptional media coverage over a period of more than a year until well after the event and media interest has increased with each race. Media coverage has a broad base and is international. TV coverage has been achieved before on the BBC, ITN and regional stations in the UK and abroad. Sponsors can benefit from radio exposure on 5 national programmes (including BBC World Service), UK and international regional news and sports programmes. The race is an ideal showcase for a sponsor to expose their brand worldwide.

Who's used it in the past?

This is a media first opportunity.

Features / Benefits

- The race is a non-profit-making venture with all profits put into the Everest Marathon Fund, a UK registered charity to support health and educational projects in rural Nepal. - The race has a very positive image, it associates with fitness and health, personal drive and achievement. - Huge PR potential which can be seeded across Magazines / Online / TV. - The organisers have 25 years of experience running and promoting these events.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kExtreme sports lovers, aged 30-55
25 - 34
35 - 44
LocationTimingsMarketing ObjectiveOpportunity Type
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