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Headline Sponsorship of Telegraph's new Mobile Digital Services

Provided by Telegraph
Opportunity to take complete ownership of our digital services - Podcasts, Blackberry Alerts and Moblogs.

Tell us about the Opportunity / What is it?

The Telegraph has launched 3 new digital services to enhance the relationship with their readers. It is an 'On-The- Go' service using the latest technology to reach upmarket, busy people that are unable to sit and read the paper from cover to cover and yet still want to keep up to date. It includes Podcasts (with over 16,500 regular users downloading the news via an MP3 file), Email alerts with headlines sent to over 5,000 Blackberries and smart mobiles, and the Moblog interactive service which encourages readers to get involved by sending us photos on specific live topics

How does it work?

Sponsors will receive logo accreditation, roadblocking on the homepage Podcasting, logo accreditation on the iTunes website, roadblocking on the My Pic gallery pages and branding stings as intros and outros on the podcast broadcasts. It will be well supported in both the print and on line Telegraph services. For more details please read the attachment.

Who's used it in the past?

NO ONE!! This is a brand new and fresh opportunity, waiting for someone to take sponsorship as a media first.

Features / Benefits

Complete ownership of the opportunities as a solus advertiser, reaching 2 million Daily Telegraph readers and 6.7 million telegraph.co.uk users. This is a great opportunity to reach busy people who are upmarket and key decision makers.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£101k to £250k2m Daily Telegraph readers, 6.7m visitors on line
LOCAL MEDIA / NATIONAL
MOBILE
ONLINE
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSDIRECT MARKETING
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