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Headline sponsorship of 'What A Pair' London

Provided by What A Pair
Strengthen your brand loyalty & show your support for Cancer Research UK through sponsorship of this fundraising event.

Tell us about the Opportunity / What is it?

On June 4th 2010, "What A Pair!?, the LA production which has been wowing US audiences in recent years, will bring a taste of Hollywood to the UK! Having raised over $2 million for breast cancer research in the US, "What A Pair!? will raise funds for Cancer Research UK's breast cancer research. Taking place at the IndigoO2 "What A Pair!? will be a West End calibre production of duets sung by an eclectic array of female stars of television, film, music and stage from both the UK and America. Headline sponsorship of the event is currently on offer.

What is the Marketing Objective?

Strengthen your brand loyalty and show your customers that you are supporting the fight to beat breast cancer.

How does it work?

We are looking for a headline sponsor to associate themselves with this fantastic, A-list event. The sponsor's name will be visible on invites, pre and post event press releases, all media print advertisements and across the Cancer Research UK website. As part of the package the sponsor will receive exposure at the event through placement on photo wall and on video screens, signage at the venue, double page colour ad in the event programme and the opportunity to place an item in goody bags given to VIP guests. Please see attachment for full details of sponsorship package.

Who's used it in the past?

This is a brand new sponsorship opportunity in the UK. Align your brand with celebrities such as Anastasia, Beverly Knight, Mel C, Marg Helginberger, Jane Leeves, Marianne Jean Baptiste, Maggie Wheeler, Elaine Hendrix, Lisa Anne Walter, Tamzin Outhwaite and many more.

Features / Benefits

What A Pair! London will allow you to directly reach over a million supporters plus 1200 guests comprising a diverse audience of community leaders, respected business professionals, donors and investors, music lovers, caring individuals, and those who have been impacted by cancer, all of whom love the cause of supporting research into breast cancer, love the charity, Cancer Research UK and will love this event. The audience is the highest calibre, the performers are a class act, and the cause is paramount.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsOver 1 million adults plus attendees of the event
25 - 34
35 - 44
45 - 54
55 - 64
LocationTimingsMarketing ObjectiveOpportunity Type
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