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Peter Kay Manchester MEN Residency - Big Screen Advertising

Provided by Blink TV
Blink TV is offering advertisers the opportunity to reach a targeted audience in a unique mindset.

Tell us about the Opportunity / What is it?

Blink TV is the world's leading big screen entertainment business. We operate predominantly in the live music and concert touring business, providing video equipment including giant screens for which we own the media rights. There is an opportunity for advertisers with TV/Cinema creative looking to reach an audience of C1 & C2 male / female 20-44 year olds by appearing on the big screens during the upcoming Peter Kay Manchester MEN residency.

What is the Marketing Objective?

Reach a targeted audience in a unique mindset at a place of enjoyment. Enjoy having your brand associated with a national treasure who in 2010 has hosted both the Royal Variety Performance and the Brits.

How does it work?

It works similar to TV or Cinema advertising. Blink TV offers opportunities for advertisers to appear on the big screens in the downtime ie. when the artists aren't on stage. Advertisers receive 4 x 30 sec slots each night of the tour.

Who's used it in the past?

Coke, Panasonic, Cadburys, Sony, Warner, Impulse, Blackberry, Nokia, Virgin Media, Boots, Dove, Durex, Ford, Electronic Arts, Gaymers, Microsoft, and many more.

Features / Benefits

Reach your audience at a place of entertainment and enjoy a positive association with a sell out, nationally admired, iconic artist.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kAverage audience of 9,500.
16 - 24
25 - 34
35 - 44
Both
ABC1
C2
OUTDOOR / DIGITAL OUTDOOR
LocationTimingsMarketing ObjectiveOpportunity Type
North27 Apr 10 - 22 May 10BUILD AWARENESSEXPERIENTIAL
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