Reach packaged food executives by advertising on just-food

Provided by Aroq Limited
just-food is the prime B2B food news website for marketers seeking to reach packaged food and FMCG executives worldwide.

Tell us about the Opportunity / What is it?

Want to showcase your brand to food executives? With 92,500 monthly visitors, 33% at director level or above, UK-based just-food.com has the scale, and marketing opportunities, needed to reach the global food industry. A paid membership site with a reputation for unique coverage with a European flavour, just-food attracts an audience to match - over half of our users do not read The Grocer or Food Navigator. No wonder 69% of the food manufacturers and retailers in the Forbes 2000, representing $1609 bn of annual sales, use just-food - the key part of your next campaign.

What is the Marketing Objective?

just-food offers both branding and lead generation opportunities to marketers who wish to target packaged food industry executives. Brand building: Associate your brand with just-food's unique food industry content. Opportunities include sponsorship of areas on the site including issue-led Management Briefings and timely Hot Topics, display advertising, email marketing and advertorials. Lead generation: Generate quality B2B leads. Opportunities include lead capturing webinars and white papers, both housed in our 'Thought Leaders' area and promoted on the homepage.

How does it work?

It's easy to begin your marketing campaign with just-food. Simply call on 01527 573 600 and ask for the head of marketing services, Heather Thorp. From working with experienced marketers to helping industrial companies make their first steps online, just-food's crack team of trained digital professionals have proven experience in developing out-of-the-box campaigns that create impact, build awareness in the packaged food industry, and generate a real financial return.

Who's used it in the past?

As food industry experts we know the importance of building strong relationships that deliver successful long-term campaigns. We're proud to have helped some of the biggest names in the food industry. Here is what one advertiser had to say: "Our own statistics show that we've had a marked increase in the number of visitors to our website and the interest in our solution as a direct result of advertising on just-food. The team at just-food has proved their customer service is definitely over and above that of many other publications." Marketing Manager, Quofore

Features / Benefits

Access this audience and speak directly to B2B buyers. - 78% of visitors use just-food to find new products and services. - 44% of just-food visitors have a departmental budget of over $500k - 52% of visitors work in companies with turnovers over $100m Our audience is ready to buy: - 68% are involved in buying research and testing solutions - 60% are involved in buying packaging - 54% are involved in buying natural additives and ingredients - 53% are involved in buying labelling - 52% are involved in buying flavourings - 49% are involved in buying IT systems

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k93k unique users every month
35 - 44
45 - 54
Both
ABC1
ONLINE / DISPLAY
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL, INTERNATIONALAll YearBUILD AWARENESS
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