Advertise with Red and Reach Today's 30 Something ABC1 Women

Provided by Hearst Magazines
Red is a gorgeous,luxurious and above all,relevant read for today's thirty something women,who live real lives in fabulous shoes

Tell us about the Opportunity / What is it?

Smart, stylish, spirit-lifting - the lifestyle authority for Generation X Red is an instant mood-booster, packed with inspiration and advice to help its Generation X readers live their best life. From beautiful interiors to chic, easy recipes, heart-soaring memoirs to smart career advice, elegant, accessible fashion to intelligent, practical beauty, wanderlust travel to health and wellbeing. Celebrating its 20th birthday this year, Red is as warm, witty and wise - and gorgeous - as ever.

What is the Marketing Objective?

Reach out to affluent and engaged 30 something year old women.

How does it work?

Print - Hearst UK's premium lifestyle title,Red is: — The only magazine which speaks to Generation X women about every aspect of their lives. — The UK's 7th biggest paid for, women's monthly lifestyle magazine. Digital - redonline.co.uk offers: — Broad, topical and daily lifestyle content. — Trusted environment for advertisers Experiential - Red Smart Women Week is a five day festival of events with education and empowerment at its core. Licensing - Brand licensing allows partners to reach new and engaged audiences.

Features / Benefits

This is an affluent audience who care about style, beauty, travel and who are not afraid to spend money attaining it! Red readers spent £523 million on clothes and accessories in the last 12 months of that £37 million was on watches and jewellery. They spend £13.8m on beauty products per month. Red readers spent £1.2bn on new cars and £1.8bn on holidays. This is a highly affluent and engaged audience

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k166,340 circulation, 312K readers, 74% Solus readership, ABC
25 - 34
35 - 44
45 - 54
Female
ABC1
MAGS / CONSUMER
ONLINE
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBRAND STATURE
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