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Sponsor the 'Food for Thought' strand on Good Food

Provided by ids
Showcasing the best of kitchen contestant programmes, Good Food is an ideal environment for targeting an upmarket niche audience

Tell us about the Opportunity / What is it?

Interest in quality food has soared in the UK in recent years, with chefs, recipes and ingredients taking centre stage in life. ids are offering the opportunity to sponsor the 'Food for Thought' strand on Good Food. Combining the in-kitchen skills of kitchen contest programmes such as Masterchef and Ready Steady Cook, with stories focusing on the production and processing of food, The Food For Thought Strand will tell you everything you need to know to become a true Foodie! Programming scheduled to air 15 hours a week Mon-Sat, sponsor will receive accreditation throughout. Find out more...

What is the Marketing Objective?

Raise awareness of your brand with a food-loving audience.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£101k to £250kABC1 Adults / ABC1 Housewives / Women 25-44
25 - 34
35 - 44
Main Shopper
LocationTimingsMarketing ObjectiveOpportunity Type
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