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Sponsorship of Absolute Radio 80s

Provided by Absolute Radio
Opportunity to sponsor Absolute Radio 80s, a great new property that is inspiring real passion in our listeners.

Tell us about the Opportunity / What is it?

From the creators of Absolute Radio, Absolute 80s is the only dedicated 80s radio station in the UK, and with an amazing 1st set of RAJAR results has just gone national. Absolute 80s provides the expertise of a national station with the passion and specialist appeal of digital, playing great music, and no cheese (though we do occasionally play Madonna and Haircut 100!). This sponsorship opportunity will give your client's brand the chance to get involved with a great new property, that is inspiring real passion in our listeners.

What is the Marketing Objective?

Opportunity to build awareness of your brand and associate your brand with great music.

How does it work?

Sponsorship of our new site will provide a fantastic platform for brand messaging, promotional activity and true integration with our content. The Absolute 80's dedicated website receives 80,000 page impressions each month from both our loyal listenership, as well as many new 80's converts! Our site will become co-branded throughout in addition to a bespoke micro site being created for your client, by our team, providing information about the brand, product or services.

Who's used it in the past?

Twentieth Century Fox used Absolute 80's to promote the theatrical release of their film Hot Tub Time Machine starring John Cusack about a group of guys who fall asleep in a Hot Tub and wake to find they have been catapulted back to 1986.

Features / Benefits

Absolute 80's provides a free service to all of its listeners enabling them to download all content to their mobile phones, Ipad's, Iphone's and Blackberry's and more- providing additional branding and sponsorship opportunities for your client. We at Absolute pride ourselves on being able to reach our audience through an extensive array of applications, widgets and platforms- and this means so can you!

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£101k to £250kReach of 3.3 million
25 - 34
35 - 44
LocationTimingsMarketing ObjectiveOpportunity Type
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