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Sponsorship of Celebrity Content on heat radio

Provided by Bauer Media
Sponsorship of the two shows Heat World @ 6 and Heat World Saturday plus celebrity bulletins throughout the day

Tell us about the Opportunity / What is it?

heat radio is the UK's No1 for music and celebrity from the team that brought you you heat and The station is a mix of music and programmes about the thing we're all obsessed about - celebrities. Broadcast on DAB, Freeview - Channel 714, Online - and heat radio is the only brand out there that is known for its cheeky take on all things celebrity and with great access to them. Bauer MedIa are offering brands the opportunity to sponsor celebrity content on heat radio.

What is the Marketing Objective?

heat radio offers an environment that's ideal for maximum brand stand out

How does it work?

Chance to sponsor our celebrity content in the form of the two shows: Heat World @ 6 & Heat World Saturday plus sponsorship of celebrity bulletins hot off the press from heat towers througout the day. HeatWorld @ 6 is broadcast weekdays 6-7pm & presented by Alex and Lucy; they've got the lowdown on all of the days top showbiz stories everyday at 6 on Heat Radio. HeatWorld Saturday broadcasts every Saturday 10am-1pm & is presented by Lucie Cave. Lucie Cave is Heat Magazine - what she doesn't know about Celebrities isn't worth knowing. Sponsors will be credited throughout.

Who's used it in the past?

This is a brand new opportunity for advertisers.

Features / Benefits

heat radio offers an environment that's ideal for maximum brand stand out and cut through ! The heat listener is urban, upmarket and intelligent. She is a social butterfly who loves pubbing, clubbing and eating out. She's also a fashion-conscious shopaholic - whether it's clothes, shoes or cosmetics. She is celebrity-mad and likes living the 'Sex And The City' lifestyle - certainly a spender not a saver !

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kheat radio reaches over half a million listeners every week
16 - 24
25 - 34
LocationTimingsMarketing ObjectiveOpportunity Type
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