Mornings on Channel 5 mean one thing - Milkshake! A special co-viewing experience within the kids' market.
Mornings on Channel 5 mean one thing - Milkshake! A special co-viewing experience within the kids' market, hosting some of the world's favourite pre-school characters.
Channel 5 has a unique chance to sponsor Milkshake!, the number one commercial kids' destination in the UK. It's home to some of the UK's most popular preschool programming including Peppa Pig, PAW Patrol and Floogals. This is the perfect opportunity to reach parents every single morning, while they are actively engaging with their children.
Channel 5 presents a unique chance to sponsor Milkshake! - the number one commercial kids' destination in the UK. It's home to some of the UK's most popular preschool programming including Peppa Pig, PAW Patrol, Pip & Posy, Thomas & Friends and the Adventures of Paddington. This is the perfect opportunity to reach parents every single morning whilst they are actively engaging with their children.
Kids wake up every day to high quality presenter-led studio features, from Milkshake! regulars such as Derek, Kemi, Jen, David, Kiera, and Olivia. In addition, there is a range of stimulating character and story-led animation and live-action factual entertainment shows for pre-schoolers.
Scheduling & Accreditation
• Weekdays: 6am - 9:15 am, Weekends: 6 am - 10 am
• 18 x 10? sponsorship idents per day on average
Added Partnership Assets
• VOD Sponsorship on Milkshake! - 10? idents across My5, and Sky VOD services.
• 53% of Milkshake! viewers are co-viewing, based on
4-15 watching with someone in the same home and TV set
• 77% of UK parents are aware of Milkshake! and it's a trusted brand that they associate with 'safety'
• 55% of parents agree Milkshake! feels relevant to kids in the UK today - ahead of BBC or ITV