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Sponsorship of ECB National Schools U15 Twenty20 Cup

Provided by England and Wales Cricket Board
Exclusive sponsorship of the ECB's youngest and fastest growing school cricket competition, c.1000 schools participated in 2011.

Tell us about the Opportunity / What is it?

This national schools competition is only 5 years old but already circa 1000 schools are expected to participate in 2011. An average of 25 state and independent schools in each of the 39 counties participated in 2010 across the North, Midlands, South & West, London & East, Wales regions - with the National Finals Day at the picturesque Arundel Cricket Ground in Sussex. Exclusive sponsorship of the National Schools U15 Twenty20 Cup is currently on offer.

What is the Marketing Objective?

Build awareness of your brand with access to all the participating schools through official communication, appropriate mention in ECB Press Releases, National and Regional press coverage and competition updates on bespoke webpage.

How does it work?

The sponsor will receive title accreditation for the event "Official Sponsor of the National Schools U15 Twenty20 Cup". The sponsor will be entitled to appoint representative to present medals and trophies at County, Regional & National Finals Day and will benefit from bespoke branding, a link from dedicated competition webpage on ecb.co.uk to sponsor's website plus 1 x sponsor ad spot in ECB TwelfthMan Extra p.a. (e-news with 230k reach). There is also the potential for England player appearances.

Who's used it in the past?

The Daily Telegraph were the inaugural sponsor from 2006-08.

Features / Benefits

Benefits include: Exclusive sponsorship - Access to more than 1000 schools - Corporate Social Responsibility - National & Regional exposure - Association with a property that provides a healthy and active lifestyle - The competition forms part of the ECB player pathway - from Playground to Test Arena - Association with the development of the next generation of young cricketers.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsCirca 1000 State & Independent schools in every county
0 - 9
10 - 15
Male
Both
Kids HH
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSCSR/COMMUNITY
EXPERIENTIAL
SPONSORSHIP / SPORT / CRICKET
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