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Sponsorship of Jazz FM Ski Bulletins

Provided by Jazz FM
Seasonal features targeting ski fanatics and update listeners on snowfall and best locations to ski.

Tell us about the Opportunity / What is it?

Jazz FM is the UK's only radio station for jazz, soul and blues. Jazz FM can be accessed by Digital Radio nationally, via satellite TV, through the web at and by mobile application. For 16 weeks from end of November to end of March 2012, Jazz FM will be running Ski Bulletins. This is a seasonal feature targeting winter activities, content can include updates on snowfall, best locations to ski or just winter weather updates for your outdoor adventures. Jazz FM Ski Bulletins are currently available to advertisers for sponsorship.

How does it work?

Updates are broadcast 3 times per weekday in prime slots. Sponsor receives top and tail credits plus presenter mention within the bulletin.

Who's used it in the past?

In 2010/11, Avis ran 'Ski Resort Reports' with content on European snowfall plus tips on resorts to stay in, message being to get there with Avis rent-a-car

Features / Benefits

Jazz FM can work with an advertiser to shape content to which will be useful for both the listener and the deliver on a sponsor's core objectives. Ideas for content could include: Winter weather related activities - ideal for trekking, hiking, camping in the snow and so forth Extreme outdoor activities in winter, getting affected by the weather. Jazz FM can keep you posted on what's going on.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k757,000 adults and 455,000 ABC1s at 7.4 OTH
25 - 34
35 - 44
LocationTimingsMarketing ObjectiveOpportunity Type
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