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Sponsorship of The Ronnie Scott's Radio Show from Jazz fM

Provided by Jazz FM
Partner with international jazz legends, Ronnie Scott's and Jazz FM, including hospitality, product placement & onsite branding

Tell us about the Opportunity / What is it?

Jazz FM is UK's only radio station for jazz, soul, blues. Jazz FM is proud to be launching The Ronnie Scott's Radio Show. Hosted by Jamoke Fashola, award winning radio and television host and jazz singer, the programme will launch mid May 2011. The Ronnie Scott's Radio Show will bring to life the legend of Ronnie Scott's, the finest Jazz Club in London and around the world since 1959. Jazz FM are offering advertisers the opportunity to partner with this new programme.

What is the Marketing Objective?

With our global reach, focussing on international stars and presenting a tangible live atmosphere, this is a property that will amplify your brand to a new level of exposure, making you current, contemporary and cutting edge. This association offers the client an unbeatable awareness in a legendary club that has influence over its clientele in what it promotes. This is a never been done before client-radio sponsorship and an opportunity that is unique, exciting and unbeatable.

How does it work?

This weekly, one-hour programme will air every Friday from 22.00-23.00 and will offer the partner station-wide exposure through trailers, promotional spots and presenter reads throughout the week. The programme can also be made available as a weekly as a podcast and a compilation of this content over a period of time will form an especially rare collection for our partner's promotional use across all areas of business.

Who's used it in the past?

This is a brand new opportunity for brands, however previous Jazz FM programme sponsors include Aberdeen City Council, Financial Times, Southern Comfort, Universal, Microsoft, Journey Latin America, Jaguar, Cunard and Samsung.

Features / Benefits

This unique radio concept allows our partner to capture the essence of the club; on stage, live and behind the scenes in a new, exciting, and innovative radio format. Over and above the radio show, the sponsorship provides in club branding and corporate hospitality elevating this sponsorship to a tangible and experiential property. The sponsor will be offered a strong position for quality product placement and sampling within Ronnie Scotts itself.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsJazz FM reaches 600,000 weekly listeners overall.
25 - 34
35 - 44
45 - 54
Both
ABC1
RADIO / NATIONAL
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL, LondonAll YearBUILD AWARENESSSPONSORSHIP / MEDIA
SPONSORSHIP / MUSIC / CLASSICAL
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