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Sponsorship of the Time Tunnel on the Heart Network

Provided by Global Media & Entertainment
Heart Network is the UK's Number One Commercial Radio Brand and reaches over 7.2m listeners.

Tell us about the Opportunity / What is it?

The Time Tunnel at 9 o'clock each weekday morning highlights the broad selection of songs Heart is famous for. We'll play an hour of memorable songs from a chosen year and our listeners are invited to play along, whatever they are doing, and have a guess at the year. The Time Tunnel often stirs memories for our listeners as the songs and year will remind them of a certain time in their life ... a really feel good moment. Offices and home listeners play and there is a high level of interaction and engagement, with people often checking the year online the following day.

What is the Marketing Objective?

A perfect way to engage with a broad audience on a personal level and to get talkability, as this is a show that people like to involve their friends and colleagues with and make a game of it.

How does it work?

Clients will get 3 x 10second sponsor credits between 0900 - 1000. Host Toby Anstis boasts a strong listener-presenter relationship. As a local environment, Time Tunnel sponsorship enables a clean and cost effective execution.

Who's used it in the past?

Kellogg's have been a past sponsor, but would be good for Muller, Dove, Debenhams or Tesco for example.

Features / Benefits

The Time Tunnel is the on at a key point at the beginning of the day delivering a brand sponsor with a high frequency.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£251k to £500k12m Adults @ 22.9 OTH
25 - 34
35 - 44
LocationTimingsMarketing ObjectiveOpportunity Type
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