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Sponsorship of the US hit comedy "Chuck" on Virgin1 & Living

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Opportunity to target 16-34 year old adults through sponsorship of this successful US smash hit comedy.

Tell us about the Opportunity / What is it?

Opportunity for advertiser to become the exclusive sponsor of Chuck. Chuck premiered in the UK last year on Virgin1 and following a great performance on the channel it is back for series 2. Living will be repeating series 1. Chuck is the story of a twenty-something computer geek inadvertently downloads critical government secrets into his brain, his former college friend turns CIA recruits him as a secret agent, all while keeping him out of evil hands. The package will include broadcast sponsorship of all 36 episodes of Series 1 & 2 combined across both channels. Find out more...

What is the Marketing Objective?

Raise brand awareness.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£101k to £250k16-34 year old adult viewers of Virgin1 and LIVING.
16 - 24
25 - 34
Female
Male
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALUntil 31 Dec 09BUILD AWARENESSSPONSORSHIP / MEDIA
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