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Sponsorship of Vet Adventures on Sky 1 HD

Provided by Sky Media
Reach 1.5m ABC1 adults as we embark on a whirlwind trek across the globe with UK vet Luke Gamble.

Tell us about the Opportunity / What is it?

Vet Adventures follows UK vet Luke Gamble, the 32 year old member of the Royal College of Veterinary Surgeons, as he travels the world treating and saving animals in need. The series will be filmed in exotic locations such as the jungles of Asia, the pampas of South America, the plains of Africa and will feature animals ranging from tigers and orang-utans to household pets. Vet Adventure's is Luke's first TV series and will see the British vet visit local communities, charities and animal shelters as well as immersing himself in the local culture.

What is the Marketing Objective?

Build brand awareness amongst an animal loving audience.

How does it work?

Vet Adventures will be shown on Sky 1 & Sky 1 HD for 10 X 60' shows. Episodes 1-5 air 12th Feb - 12th Mar at 20:00 and Episodes 6-10 air 28th May - 25th June at 20:00, plus repeats on Sky1 and Sky2. It will also be shown via Sky Player Sky's on-demand service which offers Sky subscribers the opportunity to catch-up with episodes of their favourite shows on demand and for free. Sponsorship includes 15 sec opening & closing credits and 6 x 5 secs break bumpers per show. Sponsor will receive logo accreditation on all programme trailers that are 20 seconds in length or longer.

Who's used it in the past?

This is a brand new opportunity.

Features / Benefits

Vet Adventures is a fascinating series exploring different countries and their animals, giving your brand an association with award winning entertainment channel Sky1. The show is simulcast on Sky1 HD, allowing 4 times better picture quality and Dolby sound to Sky's most affluent subscribers. Multi-platform distribution including repeats on Sky1 and Sky 2.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsCoverage: 1.5m ABC1 adults
16 - 24
25 - 34
35 - 44
Main Shopper
Kids HH
LocationTimingsMarketing ObjectiveOpportunity Type
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