The Relentless Boardmasters is Europe's biggest surf, skate and music festival attracting over 100,000 visitors to the famous Fistral Beach and the unique Watergate Bay in Newquay. The event attracts high volumes of young visitors wanting to watch world class surfing, skating and music acts or participate in some retail therapy. This event benefits from extensive media coverage over and above producitons for Channel 4, T4 and Extreme TV, as well as attracting over 300 accredited press across multiple media platforms.
Boardmasters is an excellent platform for brand exposure and product sampling.
Sponsors rights for partners will include; Access to and sponsors branding on all Boardmasters pre-event marketing schedule including TV advertising campaign, national and regional print advertising campaigns; Use of Relentless Boardmasters logo on any brand communication including POS and competitions; Onsite branding seen throughout the festival; Space to create a consumer facing "experience area" to run sampling, promotional activity etc...
Gillette, Vans, Playstation, RAF, Nintendo, Animal, Ripcurl, Lynx, Desperados, Tuaca, Jagermiester, Rowntrees, Pringles, Kodak, Relentless (Coke), Land Rover, Honda, Smirnoff, Nokia, Davidoff, Fosters, X-Box Strongbow, EA, Playstation, Malibu, Eastpak, Ubisoft, L'Oreal, Braun, Sony, Sprite, Right Guard, Nissan.
The Boardmasters provides a unique opportunity to access a high profile sporting event with international coverage and a music festival billing top headline acts. The event attracts a predominantly young modern crowd but the quality of the event also benefits from a broader demographic reach. High quality activations are created at this unique festival - it's one of summer festivals to be at!