A great opportunity to tap into the passion of football fans as they watch their team. Target fans using Bluetooth marketing!
Bluepod Media offers advertisers the ability to communicate with fans at targeted destinations in Premiership football clubs (e.g. West Ham Utd) and Celtic (Scottish Premier League). We offer a fantastic opportunity to get your marketing message into the hands of consumers who have chosen to receive your content through a Club branded home page. This is an extremely targeted and cost effective marketing medium as you are only charged per successful download and you can target particular audiences based on the venues you wish to use.
Raise awareness;
Get your brand / promotion noticed;
Build Anticipation;
Increase sales;
Encourage take up of promotional offers.
Mindset Marketing
We have established relationships with a number of Premiership, Championship and Scottish Premier League clubs to offer you the opportunity to send Bluetooth marketing messages to consumers who have their Bluetooth switched on and set to 'visible'. Consumers are then sent a prompt asking them if they would like to receive content from Birmingham City FC (for example). If they say 'Yes' they will be sent a branded Birmingham City FC menu, with the option to download 3rd party advertising messages. From this menu, they choose which content they wish to view.
Warner Bros., LG, Toyota, Pepsi, Levis, Gillette, Adidas, Yell.com, Yahoo!, COI, Sony Pictures, Entertainment Film Distribution... case studies available on request
Your brand reaches potential customer on the most personal device they own.
You have the opportunity to target a consumer when they have dwell time and can connect with your brand when they have 'time to spare'.
You get the opportunity to send creative, innovative content to engage the consumer.
Good content will have great impact and offers longevity as a consumer will keep the content on their phone, view on several occasions and share the content with their friends e.g. the 10 greatest Birmingham City goals.